If you look like you walked out of 1980, how do you think your audience will perceive you as a person who is up-to-date, creative and innovative? Make sure that you keep your personal image current. Get a new hairstyle every couple of years, be sure you keep your wardrobe up to date and your nails manicured, keep your ears and eyebrows trimmed and make every detail about your appearance is first class.
When you are speaking, be sure your language is consistent with your image as a speaker. If you are speaking about business, be sure you speak in professional terms. If your topic is spirituality, your language, image and everything about you should speak of your spiritual interests.
Speakers need to always be prompt and by prompt I mean showing up early to everything. It is all part of the image you portray.
Being on time includes returning calls and email in a timely manner. I have established a routine where I look at my emails on Monday and Thursday and listen to voice mail on Tuesday and Friday. It is amazing how much time I have been able to save. It would be a rare occasion where someone might have an emergency needing my attention with less frequency.
Your first impression is a lasting impression. The way you walk into a room, dress, stand sit, and the way you dress all creates an impression that has an impact on how people perceive who you are.
Even the materials you hand out make an impression and it’s up to you what you’re willing to project. Never, ever hand out materials that are less than first class. Do not make copies of copies or have materials that don’t match your website and business cards.
What does your voicemail message sound like? Is it enthusiastic, upbeat and inspiring? If you were to call your number would you be compelled to leave a message or hang up?
Does your website create a message that portrays your expertise? Is your message loud and clear and do you update your site at regular intervals encouraging your visitors to return often? Have you put a capture box on your site to create a database? These strategies are required of speakers who expect to reach the pinnacle of their field.
When you go anywhere you might meet other professionals who might be in your sphere of influence, be sure you dress the part. There’s no reason to ever dress less than professionally. I always dress at least one step above what I believe others might dress. If most attendees at an event are dressed casually, I dress to the semi professional level.